There is absolutely no denying that I am an avid TOMS fan... I own three pairs. I love the "one for one" movement. As far as I know TOMS was the first company to start a program like this and even more amazing was how it started from the ground-up... it wasn't an established company, it was one man's dream.
Which is why Airwalk's Good Shoe Project kind of irks me...
Not for the reason you may think either.
I don't care that they are giving shoes to children in need... EVERY child deserves a pair of shoes, especially in third world countries where simply having shoes solves many health problems! I absolutely LOVE that they are donating through World Vision, my parents actually sponsor multiple children through them. (My husband and I sponsor through Compassion).
It's not that Airwalk is giving back, it's the way they went about it. Even if they wanted to do a "one for one" type of giving, did they really need to COPY the shoe style from TOMS? That is what irks me.
Take a look:
I can personally say that I won't be purchasing these Airwalks... they are not comfortable to me (and in my personal opinion-not made to the same quality standards) compared to TOMS. I do own other Airwalks, mainly dress shoes. I realize TOMS are more expensive... ranging from $49-$99, while these shoes only cost $19.99. So for those who would like to own a pair of shoes while giving back to children in need this can be much more reasonable.
I guess I just don't like how they went about it.